Sirona Consulting

See why candidates and your employees control your content, not you!

  Social media has changed the concept of content FOREVER! Not what the content is (although with Twitter that is debatable), but who creates it and more importantly how/where is is posted and by whom. Companies no longer control their brands – people perception of a brand and what they see/read – wherever that may […]

The 10 NEW Facebook Page changes that are good news for your company when recruiting

  After all that hard work you put into your Facebook page, creating Landing Pages, Marketing and Campaign Pages, to drive new visitors to 'Like' your Facebook page – Facebook comes along and kicks you in the proverbial n**s! If you are not already aware, last week Facebook announced that they are changing their Facebook […]

Would these employee benefits help keep you at a company?

We all know that as the market is fast picking up, the passive employees are slowly becoming 'un-passive' and seeing what else is out there in the job market. Coupled to this, there is the tranche of recruiters and organisations now actively targeting passive job seekers (social media has REALLY helped this). Companies (if they […]

Generation Y – Who, What, How

Today, I delivered a presentation to a room full of HR and Recruitment Directors from the Hotel industry, for the hosts, Caterer.com . The subject was generation Y in the workplace – their characteristics and how to engage them as employees. The hotel and leisure industry has a very high level of gen Y employees, […]

The recruitment reality check: Your employees are leaving sometime soon!

Are you one of those companies who like sticking your fingers in your ears, while singing 'la la la' out loud. hoping that it won't happen to you? Come on, you know you are! After all, all your staff are happy, you have a great employer brand and everything is 'nice and dandy' with your […]

Social media in employer branding: Is this the key to successful social recruiting?

There is one question that employers want to know when discussing social recruiting, and it crops up time and time again: What do job seekers expect with regards to social media, and how do they interact with social media with regards to recruitment? There are usually three reasons behind this question: 1) Companies are considering […]